gate 02 · the lab · graveyard

Killed Ideas

Ideas that were cut, paused permanently or deliberately not pursued. Not because thinking was wasted — because the signal was weak, the scope was wrong, or the market did not justify the effort.

system: weak signal / idea terminated

Killing an idea is not failure.
It is a filter.

  • Some ideas are killed because the market is too crowded.
  • Some are killed because the scope is insane.
  • Some are killed because distribution is too weak.
  • Some are killed because they are interesting, but not worth building now.
killed ideas and directions10
average score before the kill5.4
most common kill reasonCrowded market2 of 10
Departures · cancelled & divertedclick a flight to see why it never left
TL016SOCIAL ECHOCANCELLED→
TLV01100 CHROME EXTENSIONSDIVERTED→
TLV02GENERIC PDF TOOLS SITEDIVERTED→
TLV03GENERIC AI LOGODIVERTED→
TLV04HARDWARE-FIRST STORYGLOWDIVERTED→
TLV05ALL-IN-ONE EU TENDERDIVERTED→
TLV06GENERIC RECIPE SOCIALDIVERTED→
TLV07GENERIC TAROT APPDIVERTED→
TLV08LOCAL BUSINESS AGENCYDIVERTED→
TLV09FULL AR BALCONYDIVERTED→

The graveyard

killed idea = a real archive entry · discarded variant = a direction cut from a living idea
10 entries
  • #016killed ideakilled

    Social Echo

    A fully decentralised social media scheduler that cross-posts using personal servers.

    Micro-SaaSscore 4.0difficulty 8.0
    why killed
    Too complex, too much technical maintenance, too dependent on platform rules and too hard to explain to normal users.
    lesson learned
    Decentralisation is not a selling point unless the buyer already feels the pain strongly.
    Scope too complex

    better direction → A simple browser extension or local-first content helper for one specific platform.

    full record
  • V-01discarded variantkilled

    100 Chrome Extensions Sprint

    A plan to launch dozens or hundreds of tiny Chrome extensions and monetise them through support, ads or premium upgrades.

    Micro-SaaSscore 5.2difficulty 7.5
    why killed
    It creates maintenance chaos before any distribution signal exists. Quantity without validation becomes clutter.
    lesson learned
    Build three focused extensions, measure installs and retention, then decide. Do not build one hundred random tools.
    Strategy too unfocused

    better direction → Chrome Extension Micro-Lab with 3 controlled experiments.

  • V-02discarded variantkilled

    Generic PDF Tools Site

    A broad PDF tools website competing directly with every generic PDF utility site.

    Local-first Softwarescore 5.0difficulty 6.0
    why killed
    Too generic, too crowded and too hard to differentiate without a wedge.
    lesson learned
    Privacy-first, local-first or workflow-specific positioning is necessary. “PDF tools” alone is not enough.
  • V-03discarded variantkilled

    Generic AI Logo Generator

    A basic AI logo generator that creates static logos from prompts.

    AI Toolsscore 5.5difficulty 5.5
    why killed
    The market is crowded and the output risks feeling cheap, generic and legally unclear.
    lesson learned
    Static logo generation is not enough. A sharper wedge is needed.
    Crowded market

    better direction → LogoMotion AI, focused on simple logo + motion asset packages.

  • V-04discarded variantkilled

    Hardware-first StoryGlow

    A physical night light that reveals a family memory every evening.

    Creative Projectsscore 5.8difficulty 8.0
    why killed
    Starting with hardware would create cost, production, support and logistics problems before proving the ritual matters.
    lesson learned
    Validate the emotional ritual first with a web-based or printable experience.
    Wrong MVP

    better direction → StoryGlow as a web-first nightly family memory ritual.

  • V-05discarded variantkilled

    All-in-One EU Tender Platform

    A platform matching every company with every possible EU, national and local tender.

    Micro-SaaSscore 5.9difficulty 8.0
    why killed
    Too broad, too complex and too hard to make accurate for every sector.
    lesson learned
    Tender matching only works if verticalised by industry, geography or buyer type.
    Scope too broad

    better direction → EU Tender Matcher for one specific niche first.

  • V-06discarded variantkilled

    Generic Recipe Social App

    A recipe app with social features, discovery, public sharing and a large recipe community.

    Local-first Softwarescore 5.4difficulty 6.5
    why killed
    Social and discovery features create complexity before solving the core personal recipe problem.
    lesson learned
    Start with private recipe storage, ingredient scaling and local-first search.
    Feature creep

    better direction → RecipeVault Local.

  • V-07discarded variantkilled

    Generic Tarot App

    A standard tarot app with daily cards and generic readings.

    Creative Projectsscore 5.6difficulty 5.0
    why killed
    The market is crowded, retention is hard and generic readings are not enough to stand out.
    lesson learned
    Atmosphere, ritual and distribution matter more than the card-drawing feature itself.
    Crowded market

    better direction → A tiny web MVP with one distinctive paid reading flow before building a full app.

  • V-08discarded variantkilled

    Fully Custom Local Business Agency

    A broad custom agency doing websites, photography, Google Maps, menus, branding, AI content and marketing for any local business.

    Local Businessscore 5.7difficulty 6.5
    why killed
    Too broad and too exposed to custom client work, unclear packages and scope creep.
    lesson learned
    Local services need productised offers with fixed deliverables, fixed prices and clear boundaries.
  • V-09discarded variantkilled

    Full AR Balcony Gardening App

    A full AR app where users place plants and watch them grow virtually on their balcony over time.

    AI Toolsscore 5.8difficulty 8.0
    why killed
    True AR adds complexity before proving users care about previewing plants.
    lesson learned
    Start with photo-based mockups and plant-care reminders before building AR.
    Wrong technical starting point

    better direction → GrowGhost as a photo and mockup-first plant preview.

Kill criteria

any one of these is enough to stop
  1. 01No clear buyer
  2. 02Weak distribution path
  3. 03Too expensive to maintain
  4. 04Too complex for a fast MVP
  5. 05Too dependent on platforms I do not control
  6. 06Too generic compared to existing tools
  7. 07Interesting, but not urgent enough
  8. 08Better as a feature than a business

Think one of these should not be dead?

If you know the market, have distribution, or can explain why the idea deserves another test, send a clear argument.